Apollo the Italian Greyhound takes out ad in the NATIONALS Catalog

This is ad appeared in the LGRA/NOTRA Nationals 2023 catalog

In an exclusive interview conducted from the comfort of his cozy dog bed, Apollo the Italian Greyhound spilled the kibble on why he decided to take matters into his own paws and put out an ad in LGRA / NOTRA NATIONALS Catalog for his mom’s business. According to the distinguished pooch, his life is more than just an adrenaline-fueled sprint on the racetrack – it’s a nine-to-five grind as a business dog.

He tells us his pawsome contributions to his mom’s business began when he accompanied her to a client meeting when he was just a little pup.

“I sat on their lap for the entire meeting,” Apollo recalled with pride. “Mom presented a killer visual identity for this startup, and I believe I added that extra ‘aww’ factor. From that day on, I’ve been her trusty business sidekick. Let me tell you, it’s no walk in the park!”

Apollo promptly got up and informed us that duty was calling. He pranced toward the door of his mom’s studio and pawed at it insistently. Clearly, there was more important business to attend to than the e-commerce website his mom was working on.

Relocating our interview to the local park, we couldn’t help but notice the regular reminders from Apollo’s mom, urging him to do his business.

While Apollo pranced around carrying a stick, his mom managed to share a few words about her branding and design business which she launched in May 2023. She specializes in not just providing startups with logos, brand standards, websites, and social media graphics, but in finding that spark that makes a business unique. She confessed that Apollo can occasionally be a tad distracting, but he’s a great studio mate when he’s asleep.

Just as we were wrapping up our conversation, pandemonium ensued as Apollo spotted a squirrel and darted off, dragging his mom behind him like a rag doll. As she disappeared into the distance, she managed to holler some closing words: “Make sure to mention my business, C42! Contact me at mila@cfourtwo.com, and visit cFourTwo.com! No matter the size of your business, we’d love to work with you!”

And with that Apollo left us impressed with his unconventional marketing-savvy antics. If you’re looking to unleash strategy and creativity in your branding, paired with fetching design, don’t hesitate to reach out to Apollo’s mom at C42. She’ll make your company bark louder than the rest!

Are you puzzled and confused after reading this? Let me give you come context!
Mila Samson

Design and branding for small to mid sized businesses.

https://www.cfourtwo.com
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